As many of you know, I am a political junkie. For years I’ve compared college admissions and recruitment to running a political campaign. In both cases we have a message to get out, minds to shape, and a “candidate” we’d like the public to elect.
The push of the campaign and final day before Election Day (or May 1 in college admissions) provides an unbelievable rush for thrill-seekers and those who choose to work on behalf of someone or something. We are all campaigners.
I’ve frequently cited my admiration for James Carville and Karl Rove as “kindred spirits” and thrill-seekers who love the rush of our shared work. I share similar admiration for all of those great college admissions professionals who tirelessly on behalf of their candidate each year.
I think I love the work of college admissions because it is measurable; you either convince enough students to choose your college or you don’t. It’s the same way with political candidates.
Today I toast all of those politicos who have worked tireless to get their candidate elected today. Please know you might have a great future in college admissions and recruitment. Of course you success in college admissions depends upon whether or not you got your candidate elected!
Happy Election Day to those who worked on a campaign.
And, for my admissions friends, you have 176 days until your election day on May 1, 2013. I hope you run a positive, uplifting campaign focused on the future and results for those you seek to elect you.
W. Kent Barnds @bowtieadmission